I've been using this shampoo over the last week and so far, so good! It lathers up really nicely, which is surprising because it has no nasty chemicals like traditional shampoos. I used it daily and by the end of the week, my hair felt much cleaner and less brittle. The fragrance is a naturally herbal scent and left my hair smelling fresh. I also like that the consistency is quite thick so only requires a dollop to work. So far it seems to have also helped with volume and strength. I know it will take a few more weeks to see the full effect but I can already notice the difference!